CERTIFICATE COURSE

“ STARTING AN ONLINE BUSINESS “

Duration : 10 Days

“ DEVELOPING AN E – BUSINESS PLAN “

The rising use of internet globally provides an impetus to online shopping. Now Consumers are increasingly adopting electronic channels for purchasing their daily needed products. The increasing use of Internet by the younger generation is creating opportunities for online retailers.

Are you ready to take the leap into the world of online business? Look no further than the Global Skills Academy in Delhi, India, which offers a comprehensive training course on starting an online business. This course is designed to equip you with the essential skills and knowledge needed to succeed in the competitive online marketplace.

Dreaming of being your own boss and running a successful online business? The Global Skills Academy in Delhi, India, provides a specialized training course tailored to aspiring entrepreneurs like you. Learn the ins and outs of starting an online business and gain the expertise needed to thrive in the digital landscape.

Starting an online business can be daunting, but with the right guidance and training, you can turn your dream into a reality. At the Global Skills Academy in Delhi, India, you’ll find a comprehensive training course that covers everything from creating a business plan to marketing strategies, empowering you to launch and grow a successful online enterprise.

The Global Skills Academy in Delhi, India, offers a dynamic training course focused on empowering individuals to start and manage their own online businesses. Whether you’re new to the world of entrepreneurship or looking to expand your existing knowledge, this course provides the essential tools and techniques to help you succeed in the digital marketplace.

This Course guides you on how to start your online venture, your web site design and ecommerce features, social media marketing, Digital Marketing and Analytics, E – Commerce Business Strategy, E – Commerce Business Plan.

COURSE OVERVIEW

BUILDING YOUR ONLINE BUSINESS

MODULE ONE – Exploiting Business Expansion Thru Internet

Internet Micro Environment
Internet Macro Environment
Online Industries
Using Internet as an opportunity for expanding your Business
What is Web 1.0 / Web 2.0 / Web 3.0
Online Buyer Behaviour

MODULE TWO – Starting An Online Business

Online Business Basics
Legal & Accounting
Web Site Design
Online & Operating
Internet Security
Boosting Sales
Retail to E – Tail
Storefront Selling
Fundraising Sites
E-Commerce – From Small Site to Big Business

Web Analytics

MODULE THREE – Understanding Digital Marketing

Review of Online Presence
The B2C Online Presence
The B2B Online Presence
Search Engine Optimization ( SEO )
Online Advertising
Permission Marketing
Social Media Marketing
Web Analytics
Understanding Social Business

MODULE FOUR – Social Media Marketing ( SMM )

The benefits of Social Media
Social Media Marketing Plan
Managing Your Social Media Campaign
Engaging Your Audience
Using E-Commerce tools for Social Sites
Exploiting SEO for Social Media
Building, Creating & Measuring Your Blogs, Podcasts & Vlogs
E – Mail Marketing
Facebook Marketing
Twitter Marketing
LinkedIn Marketing
YouTube & Video Marketing
Display Advertising
Mobile Marketing
Social Media Commerce
Online Reputation Management
Marketing Automation in the Connected World
Lead Generation on Internet
Visual Social Marketing
Other Social Media Marketing Sites
Measuring Social Media Efforts & Metrics
Social Media Engagement
Social Media Analytics


MODULE FIVE – Planning & Optimizing Digital Marketing

Internet as a Sales Tool
Internet as a Customer Service Tool, Internet as a Communications Tool
Internet for Cost Reduction, Internet as a Brand Building Tool
Understanding Marketing Mix
E –Models
E – Customers
Social Media Optimization ( SMO )
Online Value Proposition
Traffic Building
E – Customer Relationship Management
Managing Digital Marketing
Transformation to e – business

Certificate Course on Digital Marketing

DURATION : 6 MONTHS

COURSE MODULES

1. Experience the Power of a Digital Marketing Training Course

Are you ready to take your marketing skills to the next level? Look no further than our comprehensive Digital Marketing training course. Whether you’re a seasoned marketer or just starting out, our course is designed to equip you with the knowledge and skills you need to succeed in the digital landscape. From search engine optimization to social media marketing, our expert instructors will guide you through the latest strategies and techniques that will make you stand out in today’s competitive market.

2. Unlock Your Potential with Our Digital Marketing Training Course

In today’s fast-paced digital world, having a solid understanding of marketing strategies is essential for any business or individual looking to thrive. With our Digital Marketing training course, you can unlock your true potential and reach new heights in your career. Our course covers everything from website optimization to content marketing, ensuring you have a well-rounded knowledge of the digital marketing ecosystem. Don’t miss out on this opportunity to gain a competitive edge and achieve your goals.

3. Stay Ahead of the Game with Our Digital Marketing Training Course

In the ever-evolving field of digital marketing, staying ahead of the game is crucial. Our comprehensive Digital Marketing training course is designed to keep you up-to-date with the latest trends and techniques. From keyword research to conversion optimization, our expert instructors will provide you with the tools and knowledge to navigate the digital landscape with confidence. Don’t let your competitors outshine you – enroll in our course today and stay ahead of the curve.

4. Boost Your Career with a Digital Marketing Training Course

Ready to take your career to new heights? Our Digital Marketing training course is just what you need to boost your professional prospects. In today’s digital age, businesses rely heavily on effective online marketing strategies, and our course will equip you with the skills to meet those demands head-on. From creating compelling content to leveraging social media platforms, our course covers all aspects of digital marketing. Don’t miss out on this opportunity to enhance your career – enroll today and see the difference it makes.

Digital Marketing Fundamentals

Introducing digital marketing
Online marketplace analysis: micro-environment
The online macro-environment

Digital marketing strategy development

Digital marketing strategy
The impact of digital media and technology on the marketing mix
Relationship marketing using digital platforms

Digital marketing: implementation and practice

Delivering the online customer experience
Campaign planning for digital media
Marketing communications using digital media channels
Evaluation and improvement of digital channel performance
Business-to-consumer digital marketing practice
Business-to-business digital marketing practice

Digital Marketing Analytics

Search Engine Optimization ( SEO )
Search Engine Marketing ( SEM )
Social Media Marketing

Email Marketing
Lead Generation
Google AdWords
Google Analytics

Social Media Optimization
Social Media Metrics
Social Media Commerce
Web Analytics
Content Marketing

Facebook Marketing
LinkedIn Marketing
Twitter Marketing
Video Marketing
Instagram Marketing
Online Display Advertising
Mobile Web Marketing
Content Marketing

Mobile Marketing
Location Based Marketing
Data Driven Marketing
Visual Social Marketing
Marketing Automation
Cyber Crimes, Frauds & Security

Enroll in our comprehensive Digital Marketing Training Course at Global Skills Academy in Delhi, India, and unlock the potential for a successful career in the fast-growing field of digital marketing. Our expert-led curriculum and hands-on approach will equip you with the skills and knowledge needed to excel in the competitive digital landscape. Don’t miss this opportunity to take your career to new heights.

Gain a competitive edge in the job market by joining our Digital Marketing Training Course at Global Skills Academy in Delhi, India. Our industry-relevant curriculum and practical training will empower you to stand out and thrive in the dynamic world of digital marketing. Secure your future success by investing in the right education today.

Elevate your career prospects with our Digital Marketing Training Course at Global Skills Academy in Delhi, India. Acquire in-demand digital marketing skills and stay ahead of the curve in the ever-evolving industry. Embrace the opportunity to learn from seasoned professionals and position yourself for a rewarding career in digital marketing.

Position yourself for career growth and advancement by enrolling in our Digital Marketing Training Course at Global Skills Academy in Delhi, India. Equip yourself with the expertise and credentials that employers value, and pave the way for a fulfilling and prosperous career in digital marketing. Take the first step towards a brighter future by joining our program today.

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